Zichtbaarheid vergroten: “help, ik heb een dikke kont op mijn foto’s”

Zichtbaarheid vergroten: een wezenlijk andere visie

Mijn moeder kwam nooit kijken als mijn zussen of ik afzwommen. Of als ik een blokfluituitvoering had. Of toen ik een rat speelde in de musical van groep 8. Maar tot mijn stomme verbazing zat ze wel op de tribune bij mijn turnuitvoering.

Ik was 12 en ik was een beetje mollig. Mijn vriendinnetje Wiesje en ik deden onze uiterste best. Ik keek steeds naar mijn moeder: zag ze wel hoe goed ik was?

Ik zie haar nog de trap af komen, na afloop. In mijn gympakje holde ik naar haar toe.

 “Wat heeft die Wiesje toch een keurig figuurtje”, was haar enige reactie.

De boodschap was duidelijk: ik heb géén keurig figuurtje.
Ik ben dik.

Zichtbaarheid vergroten: hoe je naar jezelf kijkt.

Aimee Giles is fotografe. Zij maakte de prachtige portretten die op mijn site staan.

Als ze me de foto’s stuurt, kijk ik eerst naar mijn buik en mijn billen.

Slik. Dat valt niet mee. Dat is geen maatje 38.

Dus

Ik laat de foto’s van Aimee aan mijn man zien.
Hij vindt ze prachtig. (Maar ja, hij is mijn man, hè).

Ik laat ze aan mijn kinderen zien. Die zijn eerlijk. Als ze het niks vinden zeggen ze: ‘Mam, ’t is géén gezicht.’

Ze vinden ze prachtig.

Ik laat ze aan een paar vriendinnen zien.

Mijn vriendinnen vinden ze prachtig.

Duidelijke een gevalletje van een belemmerende overtuiging dus. Ik kijk door de bril van ik heb géén keurig figuurtje naar mijn foto’s.

Zichtbaarheid vergroten: kijken naar wat ons verbindt.

Het ego is dol op vergelijken.

We zijn allemaal manifestaties van één liefdevolle energie. Maar we denken dat we eenzame ego’s zijn, die helemaal alleen door de wereld dwalen. Als we onszelf vergelijken met anderen, bevestigen we dat idee.

We zijn geneigd om niet te kijken naar wat ons verbindt, maar naar wat ons ánders maakt. De ene keer voelen we ons beter (mijn haar zit leuker, ik verdien meer, ik mijn kinderen zijn wél afgestudeerd). De ander keer voelen we ons minder (ik heb rimpels, ik heb geen échte vrienden, ik heb een dikke buik).

Mijn oordelen over de foto's zijn een schop onder mijn spirituele kont

Het is een uitnodiging om te stoppen met vergelijken te helen en voorbij mijn ego te gaan. Om me te verbinden met mezelf.Ik besluit om de moederbril af te zetten. Ik kijk opnieuw naar de foto’s.

Ik kijk naar de kleuren, naar mijn blik, mijn glimlach, mijn uitstraling. Ik herinner me hoeveel lol we hadden toen we de foto’s maakten. Hoe blij en relaxed ik me voelde.

Die energie weet Aimee op de foto’s vast te leggen. Ze voelen echt en natuurlijk. Geen buitenkant Insta bubbel looking good plaatje.

En dat is precies waar mijn doelgroep naar op zoek is, waarin ze zich herkennen en waarom ze bij mij willen zijn.

Het zijn prachtige foto’s.

Kortom

Als ondernemer wéét je dat je zichtbaar moet zijn. Want als je niet zichtbaar bent, kunnen je potentiële klanten je niet vinden.

Bovendien wil je jezélf laten zien, zodat mensen je gaan herkennen en een goed gevoel bij je krijgen. Ze weten online al waar je voor staat.

Dus je moet op de foto. Ook al durf je niet. Ook al vind je jezelf een lelijke heks.

Maar echt. Andere mensen kijken helemaal niet naar je brede heupen. Of je dunne haar. Ze kijken naar je glimlach. Naar je energie.

(Of ze denken: hee, die heeft nog dikkere benen dan ik. Kan ook. Maar dan maak je ze ook blij.)

Door welke bril kijk jij naar de foto’s die op je website staan?

219 reacties op “Zichtbaarheid vergroten: “help, ik heb een dikke kont op mijn foto’s””

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